Education:
About Milan ฤekiฤ
Milan co-founded Santos Digital with Luka after completing his masterโs degree in Information Technology and gaining years of entrepreneurial experience through his family business.
Having been involved in business from an early stage, he developed a strong understanding of client relationships, negotiations, operations and long-term growth. Today, Milan focuses on sales, business development, client communication and the commercial direction of Santos Digital, helping agencies and brands turn digital ideas into structured, high-performing website projects.
Projects:
Case Studies:
Milanโs professional journey began through entrepreneurship. While completing his studies, he was actively involved in his family business, where he gained practical experience in working with clients, managing daily operations, negotiating, solving problems and taking responsibility for business results.
This experience gave him an early understanding of what it takes to build and maintain a company, not only from a service-delivery perspective, but also through strong relationships, consistent communication and long-term decision-making.
After completing his bachelorโs studies, Milan continued his education and earned a masterโs degree in Information Technology. His masterโs thesis focused on the creation and development of Santos Digital as an entrepreneurial venture, combining his academic background with the practical process of building an agency.
When his parents retired, Milan and Luka continued the entrepreneurial journey and focused on developing Santos Digital further. Since then, Milan has worked across different parts of the agency, including sales, client communication, project coordination, proposals, partnerships, marketing and business operations.
Today, his role is primarily focused on business development and the commercial direction of Santos Digital. He leads sales conversations, builds relationships with clients and agency partners, helps prepare proposals and works closely with the team to ensure that every project begins with clear goals, expectations and responsibilities.
Milan has contributed to the growth of Santos Digital from a small entrepreneurial project into a structured agency serving more than 100 clients through direct and white-label collaborations. Alongside Luka, he has helped build a multidisciplinary team capable of delivering WordPress websites, eCommerce platforms, landing pages and presentation websites for agencies and brands across different industries.
His approach is based on understanding the clientโs business before recommending a solution. He focuses on identifying what the website needs to achieve, how it fits into the wider sales and marketing process, and how the project can create measurable value beyond visual design.
A key part of Milanโs work is maintaining clear communication between clients and the internal team. He helps translate business needs into actionable project requirements, keeps expectations aligned and supports the delivery process from the initial conversation through to the final launch.
Milan completed both his bachelorโs and masterโs studies in Information Technology, with a focus on Electronic Business, online marketing and web development.
His masterโs thesis explored Santos Digital as a digital marketing agency and followed the creation and development of the company as an entrepreneurial venture.
The combination of formal education and practical business experience helps him:
Over the years, Milan has developed practical experience in WordPress, Elementor, web design, digital marketing, SEO, project management and client delivery. While his current role is increasingly focused on sales and business development, his technical background allows him to understand the delivery process and communicate effectively with both clients and the production team.
His entrepreneurial mindset continues to shape the way he works today: with a focus on responsibility, strong communication, practical solutions and long-term partnerships.
5.0