Meet Luka

Luka began his professional career in web development through frontend internships before moving into full-time WordPress roles at several digital agencies. Working across development, website maintenance, performance optimization and client delivery gave him a practical understanding of how successful web projects are built, managed and delivered.
One year after completing his studies, he co-founded Santos Digital with Milan. Since then, Luka has worked across nearly every position in the company, from hands-on WordPress development and project execution to client communication, sales, technical planning and team leadership.
Today, his role is increasingly focused on the technical and strategic direction of the agency. He leads the team, helps define the architecture behind more complex WordPress projects, prepares proposals and supports business development. He is also actively exploring how AI and automation can improve internal workflows, project delivery and the way the agency operates.
Luka has contributed to more than 200 delivered projects, including work for Selector AI, Vitaccess, Voden, NaturalWay, Northform Plans and Bito.ai. Alongside Milan, he has helped grow Santos Digital into a team of approximately 15 people serving brands and agency partners through direct and white-label collaborations.
His approach is built around understanding the client’s business goals first, then finding the most practical technical solution. A key part of his work is keeping the client and the internal team aligned so projects are delivered on time, on brief and with a clear purpose behind every decision.